Market Leaders
Kamuela
Waikoloa
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Talk To An AdvisorWaikoloa, located on the Kohala Coast of Hawaii's Big Island, is a premier vacation destination known for its stunning beaches, world-class resorts, and abundance of outdoor activities. As a result, the short-term rental market in Waikoloa has experienced significant growth in recent years, attracting both leisure and business travelers seeking a luxurious and authentic Hawaiian experience.
The Waikoloa Beach Resort, which encompasses the Waikoloa Village and Waikoloa Beach areas, is a major driver of the local vacation rental market. This master-planned community offers a wide range of accommodations, from luxury condos and private homes to resort-style amenities like championship golf courses, shopping, and dining. The resort's popularity, combined with the area's natural beauty and year-round temperate climate, has made Waikoloa a highly sought-after vacation destination.
According to data from VRBO and Airbnb, the Waikoloa vacation rental market has seen strong performance in recent years. The average daily rate (ADR) for Waikoloa vacation rentals on VRBO is $400, with an occupancy rate of around 75%. On Airbnb, the average ADR is $350, and the occupancy rate is approximately 70%. These figures demonstrate the high demand for vacation rentals in the Waikoloa area and the potential for strong returns for property owners and managers.
In terms of revenue generation, the top-performing vacation rental properties in Waikoloa can generate over $100,000 in annual gross revenue. This is largely due to the resort's popularity, the high-end amenities and features of many rental properties, and the ability to command premium rates during peak travel seasons. However, it's important to note that the performance of individual properties can vary significantly based on factors such as location, size, and the quality of the rental management services. (For more detailed market overview information, please refer to the Market Overview section.)
The Waikoloa vacation rental market is highly competitive, with a diverse array of property management companies, real estate firms, and individual owners offering rental services. Some of the key players in the market include South Kohala Management, Waikoloa Vacation Rentals, and Mauna Lani Realty, all of which have established themselves as leaders in the local vacation rental industry.
These companies offer a range of services, from property management and marketing to guest services and maintenance. They leverage their extensive knowledge of the local market, strong relationships with property owners, and robust marketing strategies to attract and retain guests. Additionally, many of these companies have developed specialized expertise in managing high-end, luxury properties, which are in high demand in the Waikoloa area.
The competitive nature of the Waikoloa rental market means that property owners and managers must stay up-to-date with industry trends, implement effective marketing and pricing strategies, and provide exceptional guest experiences to remain successful. Factors such as online reviews, property amenities, and the quality of the rental management services can all play a significant role in a property's performance and the overall competitiveness of the market.
Some of the key players in the Waikoloa vacation rental market include:
These companies and individual owners compete for a share of the lucrative Waikoloa vacation rental market, which continues to grow in popularity and demand. By offering high-quality properties, exceptional guest experiences, and effective marketing and management strategies, they aim to attract and retain a loyal customer base in this highly competitive landscape.