Market Leaders
Edgartown
Vineyard Haven
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Talk To An AdvisorEdgartown, located on the island of Martha's Vineyard, Massachusetts, is a popular vacation destination known for its historic charm, picturesque beaches, and vibrant summer season. The short-term rental market in Edgartown has experienced steady growth in recent years, driven by the increasing demand for vacation homes and the rise of platforms like Airbnb and VRBO. According to industry data, the Edgartown vacation rental market is estimated to be worth over $50 million annually, with a diverse range of properties catering to various traveler preferences and budgets.
Edgartown's vacation rental market is highly competitive, with property owners and managers vying for a share of the lucrative summer season. Data from leading vacation rental platforms reveals that Edgartown properties enjoy strong occupancy rates, often exceeding 80% during the peak summer months. The average daily rate (ADR) for Edgartown vacation rentals is also quite high, typically ranging from $300 to $500 per night, depending on the size, amenities, and location of the property. This translates to impressive revenue figures, with top-performing Edgartown vacation rental properties generating over $100,000 in annual rental income. (For more detailed market overview data, please refer to the Market Overview section.)
The Edgartown vacation rental management market is highly competitive, with a diverse array of providers vying for a share of the lucrative market. According to industry estimates, there are over 50 vacation rental management companies operating in Edgartown, ranging from small, locally-owned firms to larger, island-wide providers. The top five players in the market are estimated to control around 60% of the total market share, with the remaining 40% divided among smaller, niche providers.
Barriers to entry in the Edgartown vacation rental management market are relatively high, as new players must contend with established relationships, local knowledge, and economies of scale enjoyed by the market leaders. Additionally, the seasonal nature of the Edgartown rental market and the need for specialized expertise in areas like property maintenance, guest services, and marketing can make it challenging for newcomers to establish a foothold.
The Edgartown vacation rental market is dominated by a handful of well-established providers, each with its own unique strengths and service offerings. Some of the key players in the market include:
Martha's Management is one of the largest and most prominent vacation rental management companies in Edgartown, with a portfolio of over 100 properties. The company is known for its comprehensive property management services, including maintenance, cleaning, and guest support, as well as its strong relationships with homeowners and deep understanding of the local market.
Edgartown Vacation Properties is a leading provider of luxury vacation rentals in Edgartown, catering to high-end travelers seeking upscale accommodations and concierge-level services. The company's portfolio includes some of the most exclusive properties on the island, with a focus on properties with water views, private pools, and other premium amenities.
Sandcastle Martha's Vineyard is a boutique vacation rental management company that specializes in curating a select portfolio of high-quality properties in Edgartown and other parts of the island. The company is known for its personalized approach to property management and its commitment to providing exceptional guest experiences.